Undeniable realitye-commerce & web stores
What does e-commerce represent in today’s marketplace? What a Web Storefront means in 2014 is what brick and mortar store fronts meant in the past. If your business involves selling products ignoring the online marketplace is simply not an option anymore. Offering your products online is a must in order to remain competitive. The survival of your business may even depend on it.
Important fact:
By 2017, U.S. online retail sales should reach $370 billion, compared with $262 billion this year – Forrester Research
Common Concerns
Am I too small?
E-commerce is not just for the big players. Reality is that the online marketplace is the great equalizer. Big-box stores are extremely difficult to compete with in the real world with huge super centers and millions spent maintaining them. However in the online marketplace you can be competitive as long as you have a user friendly & attractive website.
I can’t accept Credit Cards
So how can I charge my customers?
If you don’t have a merchant account which allows you to accept payments online, don’t worry. There are many payment processing options at your disposal, with PayPal being the most popular.
Too expensive to setup
Setting up for e-commerce can be an expensive exercise but it also depends on what your needs are. Getting started with e-commerce can be very cost effective if done correctly. We are here to help whether you need a starter solution or an enterprise e-commerce solution.
Why e-catalog?
The products you sell are not easily shipped or they require the customer to see it first hand before purchasing such as a used car dealership. An e-catalog solution is ideal for you. All the benefits of exposing your inventory to potential online customers.
A sound Strategy
Proper planning and strategy are critical to setting up a successful web store. We know what it takes to make you prosper and grow by maximizing your online potential.
A successful e-business or e-commerce website can be summed up as having:
- Clean mobile friendly interface
- Logically organized products
- Good quality images & descriptions
- Robust shopping cart
- Payment solution
- Reliable hosting
- Quality traffic
- Security
Want to know more about e-commerce?
Suggested article from our library:
Impact of eCommerce in Today’s Business World
- Enterprise-class features
- Scalable solution
- Integration with ERP
- Customizable
- Plenty of extensions
1. What we discuss
- How the e-commerce solution will integrate into your current website and business model
- How will you publicize your e-commerce site
- Who is your e-commerce target market
- Which business model best suits your company B2B, B2C or both
- Explore your e-business logic
- Branded web layout design
- Strategic planning and consultation
- Ongoing support and maintenance
2. How we implement
Proper strategy and planning are key to a successful implementation. During this period Synaxiom consultants will review the strategic plan and develop an implementation process that suits your needs. Once the strategic plan for the web store is established and a design is agreed upon the final step is the development & implementation.
Prior to the implementation there is a thorough evaluation of the proposed solutions. During the evaluation the following will be reviewed:
- How will the implementation affect current clients
- How can we offer training to employees on the new system.
- What are the technological requirements and hardware upgrades
Once the checklist is completed the development will commence. During the development process the assigned project manager will be in constant communication with you to ensure that the process is as transparent as possible.